Reef Entertainment Ltd.

Initial publishing efforts focused on bringing niche sports and action titles to European audiences. The company secured the rights to Free Running, a parkour simulation title developed by Rebellion Developments. Reef oversaw the game's initial launch on the PlayStation 2 and PlayStation Portable in 2007, later extending its reach with ports for the Nintendo Wii in 2009 and the PC in 2010.

In 2010, the publisher expanded its catalog with the release of Sniper Elite for the Nintendo Wii, which included a dedicated physical release packaged as the Sniper Elite [Gun Bundle]. This special edition bundled the tactical shooter with a custom rifle peripheral to enhance the motion-control gameplay. This was followed in 2012 by the release of Captain Morgane and the Golden Turtle, a spin-off point-and-click adventure game written by Steve Ince and released across multiple platforms, including the PlayStation 3, Nintendo DS, and PC. These releases allowed the company to establish a footprint in physical retail distribution during the seventh console generation.