Joe Blade , a tough-guy protagonist, must navigate through the base of the villainous Crax Bloodfinger to rescue six kidnapped leaders. The madman has set a time limit of 20 minutes for Joe to complete his mission, as he must also activate six bombs scattered throughout the base.
The gameplay in Joe Blade involves shooting, maze navigation, and puzzle-solving. The game is played from a side-on perspective, with flick-screen progression allowing for seamless transitions between screens. The player must use keys found on the screens correctly to progress through the levels.