Playmates

The publisher's software catalog relied heavily on partnerships with external development studios like Shiny Entertainment to bring original intellectual properties to life. The Earthworm Jim franchise served as the cornerstone of this strategy, beginning with the release of Earthworm Jim (1991) and Earthworm Jim (1994). These titles showcased highly detailed hand-drawn animations and absurd humor, which helped establish the character as a major 1990s media icon. The franchise expanded further with Earthworm Jim: Special Edition (1995), which added expanded levels and a CD-audio soundtrack.

Simultaneously, the company targeted established sci-fi and comic properties. They handled the distribution of Exo Squad (1995) and the gritty comic adaptation Doom Troopers (1995) across 16-bit consoles. For the Sega Genesis and Super Nintendo platforms, they released Star Trek Deep Space Nine Crossroads of Time (1995), which also saw a distinct packaging variant known as Star Trek Deep Space Nine Crossroads of Time [Cardboard Box] (1995). This software lineup allowed the brand to bridge the gap between traditional action figures and interactive home entertainment during the transition from the 16-bit to the 32-bit era.